Biggest Upcoming Sale Events Calendar In The USA For 2024/25

Shopping for the best deals can feel like a game of chance, where timing is everything. With so many sales happening throughout the year, it’s hard to know when to strike for the biggest savings. Events like Black Friday, Cyber Monday, and Prime Day promise huge discounts, but without a clear plan, you might miss out on those jaw-dropping offers—like 50% off electronics or 70% off fashion items.

To make sure you never miss an opportunity, we’ve compiled the Biggest Upcoming Sale Events Calendar. This guide not only lists all the key sale dates but also highlights the kinds of deals you can expect. Whether it’s snagging the latest tech at a fraction of the price during Prime Day or scoring unbeatable discounts on holiday gifts during Cyber Monday, this calendar will help you plan your shopping and make the most of every sale event.

Next Upcoming Or Live Sales In September

Biggest Upcoming Sale Events Calendar Of 2024

Biggest Upcoming Sale Events Calendar Of 2024

New Year’s Day Sales

Date: January 1, 2024

New Year’s Day sales start the year with big discounts at many stores. It’s a great time to grab post-holiday deals and prepare for the year ahead. Stores usually want to clear out holiday items, so it’s perfect for smart shoppers to find bargains on winter clothes, electronics, and holiday decorations.

In addition to typical consumer goods, New Year’s Day sales are an opportune time to look for new fitness equipment, wellness products, and other items to support New Year’s resolutions. Online and brick-and-mortar stores alike offer attractive discounts, with some extending their holiday sales to accommodate last-minute shoppers who are ready to spend their holiday cash and gift cards.

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Martin Luther King Day (MLK Day) Sales

Date: January 15, 2024

Martin Luther King Day sales are a prominent fixture in January, offering consumers another round of discounts shortly after the New Year. These sales commemorate the legacy of Dr. King and align with a long weekend, prompting both online and physical stores to attract shoppers with enticing deals. The sales typically include a wide range of products, from electronics to home furnishings, allowing shoppers to capitalize on the last vestiges of winter discounts.

These sales are particularly known for offering great deals on furniture, bedding, and major appliances. As retailers prepare for new inventory arrivals in the spring, they offer substantial discounts to clear out existing stock. It’s a prime time for consumers to invest in large household items at a fraction of the cost.

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Valentine’s Day Sales

Date: February 14, 2024

Valentine’s Day sales focus on celebrating love and affection, making them the perfect time for shoppers to find gifts for that special someone. Retailers across the board from jewelry stores to electronics offer promotional deals to entice those looking to express their feelings through thoughtful gifts. This day sees significant discounts on traditional gifts such as chocolates, flowers, and especially jewelry, making it one of the best times to invest in high-ticket romantic items.

Besides romantic gifts, Valentine’s Day also sees offers on experiences such as dining, travel packages, and spa treatments, encouraging consumers to create memorable experiences. As online shopping continues to grow, e-retailers often launch exclusive online deals, which can include personalized gifts and unique finds not typically available in stores.

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President’s Day Sales

Date: February 17, 2024

President’s Day Sales are traditionally one of the first major retail events of the year where consumers can expect substantial discounts on a variety of products. These sales not only honor past U.S. presidents but also serve as a prime opportunity for retailers to clear out old inventory as they prepare for new spring collections. This makes it an excellent time for consumers to purchase big-ticket items such as furniture and large appliances at significantly reduced prices.

The holiday is particularly known for its exceptional deals on mattresses, furniture, and home appliances. Retailers both big and small offer promotional financing and rebates which enhance the savings further. It’s a wise time for consumers to upgrade their homes or replace older models with newer, more efficient ones without straining their budgets.

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St. Patrick’s Day Sales

Date: March 17, 2024

St. Patrick’s Day sales offer consumers the chance to celebrate with a variety of discounts on themed merchandise, apparel, and even food and drink. Retailers take this opportunity to engage with customers by offering deals on anything green, from clothing to party supplies. It’s a festive period that not only celebrates Irish culture but also entices shoppers to indulge in some seasonal shopping, especially for those planning parties or participating in parades.

Apart from the typical festive items, many stores also extend discounts to broader categories such as electronics and home goods. This is an excellent time for those looking to spruce up their home décor with a touch of green or tech enthusiasts wanting to grab gadgets at a lower price. The sales are often vibrant and fun, mirroring the spirited nature of the holiday itself.

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Afterpay Day Sales

Date: March 18-20, 2024

Afterpay Day Sales are a relatively new but increasingly popular shopping event, capitalizing on the trend of buy-now-pay-later services. Spanning multiple days, this sale event offers substantial discounts across a variety of sectors including fashion, beauty, electronics, and home goods. It’s designed to encourage consumers to splurge on desired items with the flexibility to pay in installments, making more expensive purchases more accessible.

The event typically features deep discounts from both large and small online retailers and is heavily promoted on social platforms, making it a hit among younger shoppers. It’s an excellent opportunity for consumers to grab high-ticket items like designer clothes, advanced gadgets, and luxury beauty products at a fraction of their usual cost.

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Easter Sales

Date: March 31, 2024

Easter sales are a wonderful time for families to come together and celebrate the season with a variety of discounts on spring-related products. These sales traditionally focus on children’s clothing, toys, and outdoor equipment as the weather begins to warm up. Retailers also offer great deals on home decor items like table settings and floral arrangements to help consumers refresh their homes for the spring season.

Beyond the typical Easter baskets and candy, these sales extend to include big-ticket items like furniture and electronics. It’s an opportune time to purchase new outdoor furniture or upgrade appliances with the plethora of discounts available. Many stores also offer special promotions on gardening tools and supplies, encouraging shoppers to start their spring planting.

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Tax Day Sales

Date: April 15, 2024

Tax Day sales are strategically timed around the U.S. tax deadline, offering a variety of discounts as people consider using their tax refunds for purchases. Retailers across multiple sectors including electronics, office supplies, and furniture offer significant reductions to attract customers looking to make the most of their newly received refunds. This day is particularly known for promotions on tech gadgets, tax software, and office enhancements, making it an ideal time for upgrading your home office or tech setup.

These sales are not as extensive as other holiday events but are perfect for savvy shoppers looking to make practical purchases. From paper shredders to ergonomic office chairs, the deals are targeted to improve productivity and efficiency at home or in the office. Retailers often also offer deals on services like tax preparation, providing additional value to those finalizing their filings.

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Mother’s Day Sales

Date: May 12, 2024

Mother’s Day sales are dedicated to celebrating all the mothers and mother figures by offering a range of discounts on gifts that express gratitude and love. These sales are particularly great for purchasing jewelry, beauty products, and luxury items that mothers might not buy for themselves. Retailers understand the emotional value of this day and often provide offers on items that make for memorable gifts, such as spa packages and personalized items.

Beyond the traditional gifts, these sales also provide excellent opportunities to buy household gadgets, kitchen appliances, and gardening tools, as many mothers enjoy gifts that enhance their hobbies or simplify daily tasks. The sales aren’t just limited to personal items; they often extend to experiences such as dining out or travel deals, allowing families to create lasting memories together.

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Memorial Day Sales

Date: May 27, 2024

Memorial Day sales are one of the biggest retail events of the spring season, providing consumers with significant discounts on a wide range of products as retailers prepare for the summer. These sales traditionally focus on outdoor items, home improvement products, and summer apparel as families get ready for the warmer months. It’s also a popular time for discounts on appliances and electronics, with many stores offering special financing deals to attract big-ticket purchases.

The holiday serves as an opportunity to stock up on items like grills, patio furniture, and pool supplies at reduced prices. Additionally, it’s an excellent time for buying mattresses and furniture, as many retailers offer their best prices of the year during this weekend. The sales are not just limited to physical goods; travel deals and vacation packages also see significant reductions, making it a good time to book summer trips.

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Father’s Day Sales

Date: June 16, 2024

Father’s Day sales offer excellent opportunities to celebrate dads with special discounts on items that cater to a variety of interests and hobbies. This sale event is known for great deals on tools, electronics, and sporting goods—perfect for gift-giving to fathers who appreciate practical and fun items. Retailers from big box stores to specialty shops slash prices on items like grills, smart home devices, and fitness equipment.

These sales are not just about the traditional gifts; they also often include experiences such as golf club memberships, fishing trips, or tickets to sports events, which make thoughtful and memorable gifts. It’s also a prime time to snag high-quality menswear, including suits and casual wear, at reduced prices as retailers aim to capitalize on gift shoppers.

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Independence Day/4th Of July Sales

Date: July 4, 2024

Independence Day sales are a highlight of the summer, offering major discounts on a wide array of products as Americans prepare to celebrate. This event is especially known for its promotions on outdoor gear, barbecue equipment, and patriotic items. Retailers take this opportunity to attract customers with deep discounts on summer essentials, including swimwear, outdoor furniture, and grilling accessories, ensuring everyone is ready for their Fourth of July festivities.

Moreover, tech deals are prevalent during this time, with electronics stores offering sales on the latest gadgets to enhance summer fun, from drones for capturing aerial views to speakers for beach parties. The sales are expansive, covering everything from appliances to personal care items, making it a great time for consumers to stock up on seasonal necessities.

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Amazon Prime Day

Date: July 16-17, 2024

Amazon Prime Day is one of the most anticipated online shopping events globally, exclusive to Amazon Prime members. This two-day event offers dramatic discounts on a vast range of products, from electronics and gadgets to home essentials and fashion items. It’s designed to rival traditional retail holidays like Black Friday and Cyber Monday, often featuring some of the lowest prices of the year on Amazon’s own devices such as Echo, Kindle, and Fire tablets.

In addition to tech, Prime Day is a fantastic opportunity for consumers to stock up on everyday items at discounted prices thanks to bulk deals and “lightning deals” that offer limited-time savings on high-demand products. The event is also known for offering significant discounts on big-ticket items like TVs and appliances, making it an opportune time to upgrade or make major household purchases. To learn more about all the upcoming Amazon sales this year, click on the link for more deals. 

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Back To School Sales

Date: July 15 – September 1, 2024

Back to School sales span from mid-July through early September, catering to the needs of students and educators preparing for the new academic year. This prolonged sales period features discounts on school supplies, electronics, apparel, and dorm essentials. Retailers, both online and brick-and-mortar, take this opportunity to attract shoppers with competitive offers on backpacks, stationery, and educational technology like laptops and tablets.

These sales are not just for school-going children; they also provide college students with affordable options for outfitting dorm rooms and apartments. Discounts extend to clothing and footwear, offering fresh wardrobe options for the academic year ahead. Additionally, this period sees sales on educational subscriptions and software, helping students and teachers alike gear up with the necessary tools for success.

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Labor Day Sales

Date: September 2, 2024

Labor Day sales mark the unofficial end of summer and offer one last major shopping event before the transition into autumn. Retailers take advantage of this long weekend to clear out summer inventory and introduce fall collections, resulting in significant discounts across a wide range of products. This sale period is particularly known for its promotions on apparel, outdoor equipment, and home furnishings.

As consumers prepare for the changing seasons, they can find great deals on back-to-school items, summer apparel, and outdoor furniture to make room for new stock. Electronics also see price reductions, making it a good time to purchase new gadgets or upgrade existing ones. Additionally, Labor Day is noted for mattress sales, often touted as the best time of year to invest in a new bed.

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Columbus Day Sales

Date: October 12, 2024

Columbus Day sales typically coincide with the fall season, offering another opportunity for consumers to shop seasonal discounts. This holiday is particularly noted for sales on apparel as retailers clear out fall merchandise to make way for winter collections. It’s a great time for consumers to purchase last-minute autumn wear or early winter gear at reduced prices.

In addition to clothing, Columbus Day deals extend to home goods such as furniture and appliances. Many stores offer promotions on bedroom sets, living room furniture, and kitchen appliances, providing significant savings for those looking to update their homes. Outdoor equipment often sees reductions as well, making it a good time to buy items for next year’s warm weather or even for winter outdoor activities.

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Halloween Sales

Date: October 31, 2024

Halloween Day sales capitalize on the festive spirit, offering discounts on costumes, decorations, and candy. This is a key time for retailers to market themed merchandise that enhances the Halloween experience. Beyond the typical spooky items, these sales often extend to include deals on party supplies, baking goods, and even electronics as consumers prepare for the holiday season.

These sales provide a unique opportunity for creative purchases, from costume apparel to innovative home decor designed to spook or delight. It’s also an excellent time for families to stock up on all the essentials needed for Halloween night, ensuring a fun and memorable celebration. Furthermore, Halloween sales often offer a preview of upcoming holiday discounts, making it a strategic shopping time for early bird consumers.

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Single’s Day

Date: November 11, 2024

Single’s Day, originally celebrated in China as an antidote to Valentine’s Day, has grown into one of the largest online shopping days worldwide. This day features exceptional discounts across a wide range of products, from electronics to fashion and beauty items. Retailers globally have embraced this event, offering significant deals that often surpass those found during other sales events. It’s an ideal time for singles and others alike to treat themselves or kickstart their holiday shopping with some of the best prices of the year.

The day is marked by flash sales and limited-time offers that require quick action, making it exciting and fast-paced for consumers. High-ticket items such as laptops, smartphones, and luxury goods can often be found at their lowest prices, alongside everyday items at steep discounts. It’s a shopping festival that celebrates self-gifting with an array of products to indulge every interest.

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Veteran’s Day Sales

Date: November 11, 2024

Veteran’s Day sales honor the service of military personnel with special discounts, particularly targeted at veterans, active-duty members, and their families. These sales typically include a broad range of products, from apparel to electronics, offering substantial savings as a gesture of appreciation. Many retailers also extend these discounts to the general public, promoting a wider participation in the holiday spirit.

This day is significant not only for its patriotic significance but also for the consumer benefits it provides. Shoppers can find excellent deals on winter clothing, home goods, and early holiday gifts. It’s a great time to invest in larger household items or to update seasonal wardrobes ahead of the colder months, with retailers aiming to clear inventory before the end of the year.

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Click Frenzy Sales

Date: November 12, 2024

Click Frenzy is an online shopping event originating in Australia, known for its whirlwind deals on a vast array of products, from technology and fashion to home goods and more. It has gained international traction, with numerous global retailers participating to offer dramatic discounts. This event is characterized by its “flash sales,” where products are deeply discounted for a limited time, creating a frenzy of online shopping activity.

Click Frenzy is designed to mimic the excitement and urgency of Black Friday but is unique in its online-only format. Shoppers can expect to find some of the best deals of the year during this sale, especially in electronics, fashion, and travel packages. It’s an excellent opportunity for consumers to get ahead on their holiday shopping, taking advantage of the steep discounts.

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Thanksgiving Day Sales

Date: November 28, 2024

Thanksgiving Day sales traditionally kick off the holiday shopping season in the United States, with retailers offering significant discounts on a wide range of products. These sales often start early in the day and, in many cases, continue into Black Friday, creating a seamless shopping experience that allows consumers to capitalize on back-to-back deals. The focus is largely on electronics, home goods, and apparel, with substantial markdowns to attract the maximum number of shoppers.

These sales are not just about physical products; many service providers and online platforms also offer deals on software, subscriptions, and memberships, making it an excellent time to invest in digital goods and services. With families coming together, it’s a perfect opportunity for consumers to purchase holiday gifts at reduced prices, ensuring they can spread more cheer while spending less.

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Black Friday Sales

Date: November 29, 2024

Black Friday is the quintessential shopping holiday, famous worldwide for its incredible deals and steep discounts on practically everything. From electronics and appliances to fashion and toys, retailers pull out all the stops to attract shoppers with some of the lowest prices of the year. It’s a crucial day for the retail industry, with both online and brick-and-mortar stores participating heavily.

The sales typically start early, often even on Thanksgiving evening, and include doorbuster deals that are available for limited times or until supplies run out. This creates a dynamic shopping environment where timing is everything. Consumers plan extensively to capture the best deals on high-demand products like TVs, smartphones, and gaming consoles.

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Sofa Sunday

Date: December 1, 2024

Sofa Sunday is a newer shopping event, coined to capture the wave of consumers engaging in online shopping from the comfort of their homes immediately following Black Friday. This day is tailored primarily towards online retailers who continue to offer significant discounts, particularly on home furnishings like sofas, armchairs, and other large pieces of furniture. It’s also a great time for deals on home decor and improvements, as consumers look to refresh their living spaces in time for the holiday season.

The event is a fantastic opportunity for those who prefer to avoid the crowds of Black Friday but still want to take advantage of similar discounts. Online platforms make it easy to compare prices, read reviews, and make informed decisions without the rush, providing a more relaxed shopping experience.

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Cyber Monday Sales

Date: December 2, 2024

Cyber Monday follows closely on the heels of Black Friday and Sofa Sunday, specifically targeting online shoppers with some of the best digital deals of the year. Originally started as an online alternative to Black Friday, Cyber Monday has grown into a massive event in its own right, featuring extensive discounts across a broad range of categories including electronics, fashion, and travel.

Retailers often save some of their most compelling offers for Cyber Monday, especially on tech gadgets and high-end electronics that were not deeply discounted on Black Friday. It’s a prime time for consumers to grab deals on items like laptops, gaming systems, and smartphones, as well as to take advantage of flash sales that can offer dramatic price drops for a few hours or while supplies last.

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Green Monday Sales

Date: December 9, 2024

Green Monday is another significant online shopping day, often regarded as the second Cyber Monday, occurring in early December. It’s one of the last major sales events before the Christmas holiday, providing shoppers with another chance to grab great deals, especially those who might have missed out on Black Friday or Cyber Monday deals. This day is crucial for retailers to boost their sales figures, and they often reintroduce some of their best deals of the season.

Retailers across all categories—from electronics and toys to clothing and home decor—offer substantial discounts, making it an opportune time to complete holiday shopping. Green Monday is particularly noted for its electronics deals and last-minute travel discounts, as companies make a final push to clear inventory before the year ends.

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Free Shipping Day

Date: December 14, 2024

Free Shipping Day is a one-day event where participating online retailers offer free shipping with no minimum purchase required, ensuring delivery by Christmas Eve. This event is particularly appealing to last-minute shoppers, as it provides an added incentive to finalize holiday purchases without the added cost of shipping. Many retailers also couple free shipping with additional discounts, making it an excellent opportunity for consumers to snag those final few gifts at a bargain.

This day is critical for maximizing holiday sales for online retailers, and they often promote exclusive deals across a range of products from electronics and apparel to toys and home goods. It’s an ideal time for shoppers to ensure they get their gifts in time for the holidays without the extra shipping fees.

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Christmas Sales

Date: December 15, 2024 onwards

Christmas sales begin in mid-December and continue through the end of the year, providing ample opportunities for last-minute shoppers to purchase gifts at reduced prices. These sales are characterized by deep discounts across all categories, from electronics and toys to apparel and home decor. Retailers aim to clear out their holiday inventories during this period, often resulting in some of the best deals of the season.

As consumers look to wrap up their holiday shopping, they can find exceptional offers on high-demand products. Additionally, post-Christmas sales start immediately after December 25, allowing shoppers to take advantage of even further reduced prices on unsold merchandise. This is also a great time for consumers to spend their holiday gift cards and vouchers on personal purchases.

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Boxing Day Sales

Date: December 26, 2024

Boxing Day sales are a major retail event following Christmas, traditionally marked by substantial markdowns on leftover holiday merchandise and seasonal items. Originating in the UK and celebrated in various other countries, these sales are akin to Black Friday in the U.S., offering deep discounts across a wide range of products. Retailers aim to clear out inventory before the end of the year, making it an excellent opportunity for consumers to snag deals on electronics, clothing, and holiday decorations.

These sales are also an opportunity for shoppers to use their Christmas gift cards and spend holiday cash. Many stores extend their return policies during this period, making it a popular time for exchanges and returns. It’s a day known for its bustling activity, as many people head to the stores to take advantage of post-holiday bargains.

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New Year’s Eve Sales

Date: December 31, 2024

New Year’s Eve sales wrap up the holiday shopping season with final opportunities to score discounts before the new year. These sales are often a mix of year-end clearance and New Year’s Eve party essentials, making it a great time to purchase last-minute items for celebrations or to take advantage of end-of-year bargains on a wide range of products. Retailers use this time to clear out remaining inventory, offering discounts on everything from fashion and home goods to electronics and fitness gear.

These sales are particularly popular for consumers looking to update their wardrobe for New Year’s Eve parties or those looking to start the year with new tech or home improvements. The deals are often coupled with New Year’s promotions, encouraging shoppers to make purchases that align with their resolutions, such as fitness equipment or organizational tools.

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2025 Major Sales Events Calendar

When Do End-Of-Season Sales Happen In The US?

End-of-season sales in the USA typically occur around these times:

• Late Summer/Early Fall (Labor Day Weekend): This is a popular time for retailers to clear out summer inventory, offering discounts on swimwear, summer clothing, and outdoor gear.
• Late Fall/Early Winter (Thanksgiving And Black Friday): This is the biggest shopping season of the year, with retailers offering deep discounts on a wide range of products, including winter clothing, electronics, and home goods.
• Late Winter/Early Spring (President’s Day weekend): Retailers often have sales on winter coats, boots, and other winter items during this time.

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